‘Must Be Love’ tests Daniel Padilla and Kathryn Bernardo’s tandem on big screen | Ely's Planet Google
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‘Must Be Love’ tests Daniel Padilla and Kathryn Bernardo’s tandem on big screen

Being the hottest teen love team in the Philippine showbiz today, Daniel Padilla and Kathryn Bernardo are now facing the biggest challenge on their career — to do well in the box office with their love team’s launching film, “Must Be Love” that’s set to open in theaters on March 13.

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“Must Be Love” movie stars phenomenal love team Daniel Padilla and Kathryn Bernardo.

While the two have successfully translated their onscreen chemistry on television into a great success (in terms of high ratings) of the now defunct TV series, ‘Princess and I’, the box office is a different thing.

Films are not like soap operas wherein people can just wait for the respective time slots and watch, then be counted in almost unreliable surveys in order for ‘success’ to be gauged with the help of media hype.

Here, people need to take time to go to the cinemas, pay for movie tickets, and tweet or shout out something positive on social media sites to even have the impact at least be qualified, if not be quantified.

Are their supporters willing to do all that?

Well, there’s nothing impossible for die-hard fans. So let’s just wait and see on its first week.

Did their love team’s appearances on films, “24/7 In Love” and “Sisterakas” last year enough to make ‘Must Be Love’ a box office success?

Okay, we already asked several questions regarding external factors that may affect the film’s performance in the box office. That’s all for now. Let’s leave the film’s story and the couple’s acting and other film’s aspects to surprise us on March 13.

Hoping that it’s a good one. Really.

About author

Ely Valendez

Ely Valendez is an award-winning blogger-journalist based in the Philippines. In 2014, he left his job of around six years as a social media marketing manager for a US-based IT/e-commerce company to teach fellow Filipinos financial literacy, and work in the finance services industry as a financial consultant. His passion in writing keeps this blog alive. Ely sits as a member of the Board of Directors of the Philippines Communication Society, and serves as a resource person for the Philippine Press Institute.

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